Recognising Digital
Excellence and Innovation

“These awards are vindication for the enormous effort and consideration we put into the design of our digital customer journey, as well as the extensive user testing we carried out during development. We worked closely with our digital design agency, True Digital to agree a clear set of core principles – bold, simple, intuitive design using natural, confident and encouraging language and clear and helpful steps. We kept true to these principles through the entire design process, ensuring digital experience was working as hard as possible to provide a consistent and clear approach that encourages users to consider investing. The result is a first-class online experience that is helping give people the confidence and to make the important move from cash savings to investing and make their money work harder.”

Richard Theo, Chief Executive Officer at Wealthify

“Entering the UK Digital Experience Awards is a highly valuable exercise for businesses like ours and I’d recommend other agencies to enter without hesitation. It was great to get industry recognition, and it’s a powerful piece of internal marketing to communicate to us what a great job we do. We’ve used this award within our current marketing mix in our press releases, through banners on our website, email signatures and social media posts. Clients have picked up the phone to congratulate us, and it keeps us visible with prospective clients. We’ve had a huge amount of traction from the award. Having this award under our belt is an important signal to potential candidates to say ‘this is an excellent place to work. The dividend the award has paid clearly justifies the effort it takes; it does take time and effort to prepare a winning entry. The presentation to the judging panel was also a really good learning experience within its own right. And winning has been so very valuable to our business.”

Susan Hallam, Managing Director at Hallam Internet